Whereas, the Department of Hotel, Restaurant and Institutional Management (HRIM) in the Lerner College of Business and Economics has offered a successful program for the BS in HRIM offering students skills for successfully operating a hospitality business, and

 

Whereas, HRIM has received many inquiries over the last several years from individuals who are interested in pursuing careers in the hospitality industry, but not in the operations area, and

 

Whereas, HRIM has proposed Hospitality Industry Studies major, which will offer an alternate route for students to pursue careers with specialized skills in the support areas of the hospitality industry, such as Sales & Marketing Management, Internet Marketing, Information Systems,  Transactional Advisory Services, Revenue Management, etc., and

 

Whereas, the existing undergraduate program in Hotel, Restaurant and Institutional Management already provides a majority of all the courses and administrative framework for such a degree, and

 

Whereas, the proposed major contributes to one of the milestones on the University’s “path to prominence” to achieve excellence in professional education; be it therefore

 

Resolved, that the Faculty Senate recommends approval of the establishment of a new Bachelor of Science in Hospitality Industry Studies.