Program Policy Statement

Hospitality Business Management

Master of Science

 

Part I. Program History

1.       Statement of purpose and expectation of graduate study in the program.

 

Purpose:

With the advent of the information economy, knowledge, effective decision making skills combined with strong analytical backgrounds have become the mainstay of career success in the hospitality industry. At the undergraduate level, hospitality education primarily focuses on orientation and operational excellence, but less towards the analytical side. To respond to these advances, hospitality companies need professionals who are knowledgeable, and can solve emerging problems using a wide array of tools and skill sets pertinent to the information economy.  The Department of Hotel, Restaurant and Institutional Management offers a powerful and innovative Master’s program that integrates the hospitality industry knowledge base with analytical capabilities for effective decision making in the information age.

 

In today’s information economy, a clear need has arisen for individuals who are skilled in managing and analyzing information in the hospitality industry. The burgeoning mass of information now demands greater levels of oversight, dynamic decisions and strong analysis to keep firms in the hospitality industry up to date. Across functional areas of hospitality such as strategy, finance, accounting, marketing, information systems, the quantity and quality of information have risen and created demands for knowledge workers who can effectively make critical decisions. The following are areas of emerging change that underscore the rationale towards re-positioning the MS in Hospitality Information Management:

 

A.      Online Media Management: A recent study by Booz & Co, show that firms are diverting significant resources towards online efforts such as paid search and social media thereby creating a whole new class of employees geared towards the management and promotion of content. Evaluating the scope of consumer-generated content using new tools will require analytical and domain oriented knowledge pertinent to the hospitality industry.

B.      Revenue Management:  Revenue management, which is the science of optimizing revenue based on supply and demand, and was an on-property function in the 90s is now integrated with channel management and the firm’s overall distribution strategy. According to the Center for Hospitality Research at Cornell University, revenue management is fast gaining acceptance in restaurants, golf clubs, spas, stadiumsetc.

C.      Mobility & E-Services: According to Google Inc., choosing where to eat is now decided using mobile phones than on traditional desktops. These have indisputably added a new dimension to service delivery and distribution. The integration of location based services, smartphone technology and novel distribution models such as group couponing, demands greater understanding and analysis of the virtual marketspace and the viability of emerging opportunities.

D.      Financial Analysis: The emphasis for most companies in the hospitality industry today is to educate managers to understand how and where the enterprise makes money.  Knowing how value is created in the enterprise and the key components that drive that value is critical to the success of the enterprise in a very competitive hospitality market.  Therefore using tools that assist the hospitality manager to analyze financial statements and using the results of the analysis to make critical decisions that determine the business’ success are the skills that recruiters seek when they talk to students.

E.       Service Automation: Lastly, a recent publication from MIT’s Center for Digital Business observes that service automation has increased with the growth of self-service technologies, and this in turn demands a new class of professionals who can facilitate service delivery with technological and analytical support.

 

In summary, to respond to this fast changing environment, hospitality companies require professionals who are both knowledgeable and also possess the right analytical skill sets to make effective decisions.

 

The Master of Science in Hospitality Business Management program provides a stronger foundation and preparation for students to integrate emerging information age trends across functional areas of the industry, and enable the application of decision making tools to solve problems and evaluate business enterprise opportunities. If you have questions, please contact any of the following faculty and staff:

 

Dr. Francis Kwansa

Interim Chair

Raub Hall

(302)831-6083                         

kwansa@udel.edu

Dr. Srikanth Beldona

Director of Graduate Studies

Raub Hall

(302)831-6192

beldona@udel.edu

Mrs. Donna Laws

Assistant to the Chair

Raub Hall

(302) 831-6747

dlaws@udel.edu

 

There is a Graduate Student Orientation meeting scheduled during the beginning of the fall semester that is designed for new graduate students to meet current graduate students, faculty and staff.  The students receive a brief introduction to the HRIM department and the MS in HBM program.  Faculty will deliver brief presentations of their expertise and research interests for students to make effective decisions pertaining to their research projects.  This meeting also offers us an opportunity to answer questions about such items as student parking, course registration and so on.

 

Expectation:

The expectation of the graduate program is first to develop students for successful careers in positions demanding strong analytical and decision-making skills such as consultants, revenue optimization specialists, e-marketing specialists, social media managers, project managers, business analyst; and second to offer high-quality, professional-level instruction for current hospitality managers seeking to further their education by enhancing their analytical and decision-making capabilities for corporate level positions.  It is also designed to provide students interested in future doctoral work in hospitality and tourism management with a good foundation toward that goal.

 

2.       Date of Permanent Status (or current status).

 

The MS in Hospitality Information Management Program was granted permanent status in 2006.

 

3.       Degrees offered (include brief description of concentrations, fields, etc.).

 

Students who graduate from this program will receive a Master of Science with a major in Hospitality Business Management.  Please be aware that the University requires that graduate students achieve an overall cumulative grade point index of at least 3.0 for graduation.  It is the student’s responsibility to consult the UD graduate catalog for all academic requirements and policies.

 

Part II. Admission

A.      Admission Requirements (be specific about GRE, GMAT, and TOEFL Scores, G.P.A and others).

 

Qualified applicants for admission to the MS in Hospitality Business Management program must:

 

-              Supply all information required by the University for admission to a graduate program as stated in the University of Delaware Catalog.

-              Hold the equivalent of a 4-year U.S. Bachelor’s Degree from an accredited college or university.

-              Submit a Graduate Admission Application and official transcripts of all previous academic work.

-              Submit official results of the Graduate Records Examination (GRE) or the Graduate Management Admission Test (GMAT).

-              Submit three letters of recommendation from faculty and/or employers.

-              Submit a resume and application essays on the following topics:

 

·         What are your career objectives and how will an MS in Hospitality Business Management help you achieve your goals?

·         Describe a particular challenging experience and how you handled that experience.

·         Describe any special circumstances related to your academic record that you think the admissions committee should consider.

 

Applications can be submitted before taking the GRE or GMAT.  Please indicate on your application the scheduled date of your GRE or GMAT exam.  However, late exam submission will delay application processing and the admission decision.

 

Admission to the program is selective and competitive based on the number of applicants and the limits of available faculty and facilities.  Those who meet stated minimum academic requirements are not guaranteed admission, nor are those who fail to meet those requirements necessarily precluded from admission if they possess other appropriate strengths.  Admission decisions are made by the HRIM Department Graduate Committee and based upon a number of factors, including the applicant’s GRE or GMAT, college transcripts, application essays, relevant work experience and letters of recommendation.

 

Prospective full-time candidates are admitted for fall semester only.  Part-time candidates may also begin in the fall semester.

 

Candidates for admission need not have majored in HRIM previously, but they will be expected to possess:

-          Strong written and oral communications skills

-          A minimum of 160 in Verbal and 148 in Quantitative Reasoning on the GRE is preferred (GMAT scores also acceptable and a minimum of 550 is preferred)

-      Acceptable evaluation of three (3) letters of recommendation

-      Students whose first language is not English must achieve a minimum score of 100on the Test of English as a Foreign Language (TOEFL)

 

B.      Prior degree requirements.

 

Applicants need not have majored in any specific undergraduate field.  The following should be considered as preferred minimum levels for admission:

 

-          A minimum overall undergraduate GPA of 3.0 (out of 4.0)

-          A Bachelor’s degree from an accredited college or university

 

C. Application deadlines.

 

            Application deadline is February15 each year.

 

4.       Special competencies needed (i.e., specific courses or experience).

 

Incoming students are expected to have:

-              Mathematical ability (a minimum level of math equivalent to MATH 114)

-              An understanding of computer systems and basic applications, such as word processing and spreadsheets (equivalent to CISC 101, CISC 105 or ACCT 160)

-              Knowledge of business or industry fundamentals (equivalent to HRIM 187 or BUAD 100).

 

Appropriate credit and non-credit courses are available at UD to students with deficiency in any of these areas.

 

5.       Admission categories (explain other than regular such as provisional).

 

In special cases, provisional admission to the program may be offered with specific requirements necessary to receive regular standing articulated in advance of the student’s provisional admission.  See the Graduate Admissions Categories.  Applicants, especially international applicants, may be granted Conditional Admission while enrolled in the English Language Institute at UD to complete the English language requirements.

 

 

6.       Other documents required (i.e., letters of recommendation, essays, portfolios, interviews, writing assessments, etc.).

 

Original transcript(s), three (3) letters of recommendation, official GRE or GMAT scores, work experience documentation, essays and all other pertinent documentation as outlined in the Admissions application are required.

 


 

Part III. Academic (present all information separately for each degree)Degree Requirements List course requirements according to categories such as core requirements, concentration options, electives, research credits and dissertation credit requirements. List number of credits in each category and include total credits required for degree. Give non-registered requirements in detail; includes residency requirements, qualifying examinations (number and format), portfolios, seminars, English proficiency, language requirements, teaching experience, internships, etc. Give procedure for petitions for variance in degree requirements (e.g., course substitution policies, completion deadlines, etc.). Define any grade minimums in courses that are different from University policy. Identify any courses, which may not be used towards the degree (i.e., independent study, pre-candidacy study). Identify expectations of facility of expression in English (oral and written) as part of the degree requirement. B. Committees for exams, thesis, or dissertations Identify initial procedure for advisor and advisement procedures. Identify each student committee needed and procedures for selecting committee members. Give deadlines for establishing and preparation requirements for comprehensive examinations. Give policies for dates of examinations, grading of committee examinations and retake options.

一.  Give guidelines for approving research proposals involving human or animal subjects.

一.  Define procedures for thesis/dissertation approval in the department (e.g., role of department chair, dean, etc.).

一.  Define departmental and student obligations for finding committee members.

一.  Define departmental and student obligations and procedures for changes in committee members.

一.  C. Timetable and definition of satisfactory progress towards the degree

一.  Academic load (full & part-time) expectations. Define normal progress. Define departmental review procedures for evaluating normal progress and evaluation of performance.

一.  Grade requirements (general and specific). Include any special departmental expectations such as minimum grades in specific courses, limits on special problem courses, etc.

一.  Thesis/dissertation progress timetable guidelines.

一.  Thesis/dissertation defense guidelines.

一.  Forms required.

一.  Identify consequence for failure to make satisfactory progress.

一.  Protocol for grievance procedure if student has been recommended for termination for failure to make satisfactory progress.

 

The MS in Hospitality Business Management requires 30-credit hours made up of the following;

 

24 credits focusing on the hospitality industry and 6 credits that are general business oriented and can be applied to the hospitality domain. Of the 24 hospitality industry credits, 3 credits will focus on industry fundamentals and structure, 12 credits specific to functional domains in the hospitality industry namely, marketing, finance, strategic management and information technology, 9 credits focusing on data analysis and project management applications and one research project.  Of the 6 credits from general business, 3 will focus on decision making and support and the other 3 credits will serve as an elective for students to choose an additional skill. All hospitality credits will focus on imparting content pertaining to the hospitality industry domain knowledge and analytical tools for decision making.

 

 

When enrolling for the semester in which the degree will be conferred, check with the graduate office in Hullihen Hall to complete process for graduation.

 


Program Planning Guide

 

HOTEL, RESTAURANT AND INSTITUTIONAL MANAGEMENT

MASTER OF SCIENCE

HOSPITALITY BUSINESS MANAGEMENT

 

*Tentative Planning Guide – Fall 2012*

 

Name of Student:  _______________________                                    GPA:   ____________

 

Student ID #:  ___________________________                     Catalog Date:  ___________

 

Name of Advisor:  _______________________                     Date Advised:  ___________

 

Fall

___  ___  Advanced Hospitality & Tourism Product Management

HRIM601

3

___  ___  Management Systems in the Hospitality Industry

HRIM687

3

___  ___  Project Management Applications in Hospitality

HRIM642

3

___  ___  Interactive Hospitality Services Marketing

HRIM602

3

Total

12

Winter

___  ___  *Special Problem (Individual Research Project)

HRIM866

3

Total

3

Spring

___  ___  Data Analysis in the Hospitality Industry

HRIM648

3

___  ___  Issues in Hospitality Finance Management

HRIM604

3

___  ___  Strategic Management in the Hospitality Industry

HRIM603

3

___  ___  Lerner College Elective

*******

3

Total

12

Summer

___  ___  Decision Support and Analysis

MISY830

3

Total

3

Program Total

30

 

 

*As part of the Special Problem– Individual Research Project course, candidates will be expected to develop a research question in consultation with a HRIM faculty member to be approved by the Graduate Director. The candidate will, in consultation with the chosen faculty member, conceptualize, develop and conduct a research study.  A grade of B- or higher will be required for successful completion of the course and will be assessed by the designated faculty member. This course must be completed by the end of the spring semester. Please note:  The overall GPA requirement is a 3.0 or higher to remain in good academic standing. Students who donot meet 3.0 GPA requirement in the Fall semester will go on probation, but will have the Spring semester to make up for the shortfall in the GPA. In the event that a student does not meet the GPA requirement, the student will be dismissed from the program.

**Suggested Lerner College Electives – See next page.
**Suggested Lerner College Electives

 

BUAD840 - Ethical Issues in Domestic and Global Business Environments

BUAD811- Globalization and Business

BUAD872 - Organizational Development and Change

MISY850 - Security and Control

MISY87 - High Technology Seminars

ECON801 - Microeconomics

ECON802 - Macroeconomics

FINC850 - Financial Management

ACCT804 - Database Design, Networks and Implementation

ACCT805 - Current Issues in Management Information Systems

ACCT840 - Contemporary Issues in Accounting

BUAD800 - Strategic Thinking for the Executive Leader

 

Progress towards Degree

Maintenance of steady, reasonable progress towards the degree is the responsibility of the student.  A normal load for a regular full-time student will be 12 credits in the fall semester, 3 credits in winter, 12 credits in the spring semester and 3 credits in the Summer semester. 

 

UD policy requires a graduate student to complete the MHBM within 10 consecutive semesters, beginning at the date of matriculation.  A student may request an extension of this time limit by submitting a written request to the Director of Graduate Studies. The Director then forwards the request to the Office of Graduate Studies and that office ultimately notifies the student of the decision to grant or not to grant the extension. 

 

Graduate students are expected to be registered in school continuously while matriculated.  However, a student may request a leave of absence for medical or professional reasons.  Such request must be sent to the Director of Graduate Studies explaining the reason for the request and duration of the proposed leave.  The Graduate Studies Director, in consultation with the Graduate Committee, will forward the committee’s recommendation to the Office of Graduate Studies.

Graduate students must maintain a minimum GPA of 3.0 to remain in good academic standing.  GPA requirements are monitored by the Office of Graduate Studies according to the Graduate Studies Academic Probation Policy.

Effective Date and Notification to Students:

The requirements and guidelines stated herein are in effect for students entering the graduate program as of September 1, 2012.

All students applying for admission should receive this set of guidelines and information.

Copies are available in the Department office.

 


List of Potential Research Advisors in HRIM for HRIM 866 (Individual Research Project):

The following current full-time faculty members in the HRIM Department that are qualified to serve as advisors forresearch projects:

 

·         NaveedBaqir, Ph.D.

Assistant Professor

Hospitality Information Systems

·         Srikanth Beldona, Ph.D.

Associate Professor

Hospitality Marketing

·         Fred DeMicco, Ph.D.

Professor

International hospitality management, strategic management

·         Francis Kwansa, Ph.D.

Associate Professor

Financial management, accounting

·         Robert Nelson, Ph.D.

Associate Professor

Tourism development, tourism policy

·         Brian Miller, Ed.D.

Associate Professor

Use of technology in education and training, project management

·         Ali Poorani, Ph.D.

Associate Professor

Human resource management, Entrepreneurship, leadership

·         Joanne Yoo

Assistant Professor

Convention marketing, consumer behavior, tourism

·         Ron Cole

Assistant Professor

Food and beverage management,

 

 

 

Part IV. Assessment Plan Indicate how the program will be evaluated and assessed. Every learning outcome needs to be assessed in at least two ways. One measure must be a direct measurement (where you can see the student demonstrate their learning). Other measures can be direct or indirect (such as a survey). Success should be measured against the criteria listed including the stated learning outcomes and against whatever objectives have been set forth in the first section of the proposal. Academic units are encouraged to consult with the Center for Educational Effectiveness to develop appropriate learning outcomes, assessment criteria, and benchmarks for success.

 

Part V. Financial aid

Financial Aid:

Students are encouraged to explore external funding opportunities through their employers or through other granting agencies.

If a student does receive assistantship support or tuition funding, it will be provided in a manner consistent with UD statement on Graduate Student Funding.  In particular, “funding may be available for selected students on a continuing basis if the student maintains satisfactory progress toward the completion of the degree.”  There are 5 aspects of satisfactory progress.

1.       Academic performance/grades; a cumulative GPA of 3.0 must be maintained in course work each semester throughout the program;

2.       Full compliance with the University’s Code of Conduct;

3.       Fulfillment of degree requirements, making timely progress in required course work;

4.       Satisfactory performance in assistantship assignments;

5.       Submission of student initiated annual progress reports signed by the MS in Hospitality Business Management Director.

Evaluation of students on contract:

Students on contract will be reviewed at the end of each semester by their assigned faculty member and by the Director of Graduate Studies.  Student reviews will be based on the quality and quantity of work they performed for the faculty member.

General Student Responsibilities:

-          Students are required to furnish the Department of Hotel, Restaurant and Institutional Management with current addresses and phone numbers.  All PNPI data will be maintained in the Department office files.

-          Students are expected to monitor their UD email account.  Official notices and program information will be sent via UD email.

-          Students are responsible for being familiar with the University Academic Regulations for Graduate Students published in the Graduate Catalog.

 

Part VI. Departmental Operations

A. General student responsibilities

            Up-to-date addresses, etc.

            Laboratories and research equipment.

            Hazardous Chemical Information Act.

            Vehicles.

            Keys, offices, mail, telephone, copy machine, computer terminals, etc.

            B. Student government and organizations (both student and professional).

            C. Travel for professional meetings or presentations

 

DEPARTMENT CONTACT INFORMATION

 

NaveedBaqir

Assistant Professor

(302) 831-6188

mnbaqir@udel.edu

207 Raub Hall

Srikanth Beldona

Associate Professor

(302) 831-6192

beldona@udel.edu

216 Raub Hall

Ron Cole

Assistant Professor

(302) 831-6514

rpc@udel.edu

208 Raub Hall

Joanne Yoo

Associate Professor

(302) 831-6207

jyoo@udel.edu

209 Raub Hall

Fred DeMicco

Professor

(302) 831-6077

fdemicco@udel.edu

115 Raub Hall

Joe DiGregorio

Instructor

(302) 831-0501

jdg@udel.edu

Vita Nova

Debbie Ellingsworth

Instructor

(302) 831-0501

de@udel.edu

Vita Nova

Francis Kwansa

Associate Professor

(302) 831-6083

kwansa@udel.edu

116 Raub Hall

Bernd Mayer

Instructor

(302) 831-0500

bmayer@udel.edu

Vita Nova

Brian Miller

Associate Professor

(302) 831-6186

blm@udel.edu

211 Raub Hall

Robert Nelson

Associate Professor

(302) 831-6455

bnelson@udel.edu

105 Raub Hall

Venka Pyle

Director of Restaurant Operations

(302) 831-0500

vpyle@udel.edu

Vita Nova

Ali Poorani

Associate Professor

(302) 831-6353

poorani@udel.edu

201 Raub Hall

Paul Sestak

Associate Professor

(302) 831-8553

sestak@udel.edu

206 Raub Hall

Paul Wise

Professor Emeritus

(302) 831-6834

pwise@udel.edu

212 Raub Hall

Bill Sullivan

Adjunct Faculty

(302) 831-6077

billsull@aol.com

Courtyard

Donna Laws

Asst. to the Chair

(302) 831-6747

dlaws@udel.edu

104 Raub Hall

Edna Johnson

Staff Assistant

(302) 831-6077

ednaj@udel.edu

 

Raub Hall

 


 

DEPARTMENTAL Operations

 

Copy Machine

Graduate students are encouraged to use the copy machine for work related to their graduate assistantship and the department.  Please ask the staff for assistance with a duplicating request. The photocopying machine is delicate, so care must be taken when operating it.  If any doubt exists as to its proper usage, please ask the secretarial staff for assistance. 

 

Because of the high volume of material that needs to be dupli­cated, use of the departmental copier by graduate assistants must be limited to "official business" copying.  Many other duplicating machines are located on campus to accommodate your copying needs. This includes copying of class materials, papers, projects, theses and dissertations.

 

Mail

The University mail service is to be used only for University re­lated business.  Mail service is not to be used for projects, theses or dissertations unless part of a faculty supervised project.  All graduate students will have assigned mailboxes in the department and they should check them to retrieve departmental and other mail daily.

 

Letterhead stationery is to be used for official business only.  Approval from a faculty member is required for its use.

 

Graduate Office

A graduate office is available on the second floor for use by all graduate students.  It is equipped with furniture, telephone and computers.  All graduate students will have keys to Raub Hall.  A nominal fee of $5 is charged for each key.  The key is not transferable to another person and it is the responsibility of the student to notify the Assistant to the Chair if the key is lost or stolen.  Undergraduate and non-HRIM students and are not allowed in the building after hours.  

 

Telephone

Graduate students are free to use the telephone in the grad office for local phone calls; however, long distance calls are not to be made from any of the office telephones.   The following are the phone numbers to the department:

 

HRIM Department (main line):                                  302-831-6077

Graduate Office:                                                              302-831-6184

Fax (HRIM Dept.):                                                            302-831-6395

 

New Graduate Student Safety Training

All new, incoming graduate students are required to complete a brief training session related to safety during their first month on campus.  The following options are available to students to complete this requirement:

        1. a scheduled HRIM departmental session (see Professor Sestak)

        2. a scheduled session through the office of Occupational Health and Safety

        3. completing this requirement individually online

For option #3 above, contact: www.udel.edu/OHS/safetytraining.html and click on "New Grad Student Orientation".  Regardless of the option used, all grad students are required to file a certificate of completion online.

 

Other Consideration

All graduate students, especially graduate assistants, are considered to be representatives of the HRIM department.  This consideration carries with it a certain responsibility for professional conduct.  Actions or conduct, considered by the faculty to be against the best interest of the department, will be cause for release from the assistantship, and or disciplinary action.